Jules Soapes, Orlando Luxury Homes

by Jeannine Gage 

Jules Soapes is living her career dream. As the Owner and Principal Agent of Orlando Luxury Homes, Jules leverages her previous work experience in broadcast advertising sales, media marketing, and event planning to bring a dynamic skill set to the real-estate industry here in Central Florida.

“I’ve always had a passion for sales and marketing, and having the opportunity to incorporate this passion with my love for all things real estate is truly a dream come true,” says Jules.

Orlando Luxury Homes is a team at Compass, the country’s largest independent real-estate brokerage. Compass provides a unique combination of innovative technology, personalized client service, and a data-driven approach to real estate.

“With Compass, buyers and sellers access local agents who know and love the Central Florida area,” says Jules, “plus receive all the networking benefits of having nearly 30,000 agent referral partners nationwide and the industry-leading services of a large tech-savvy real-estate brokerage.”

A popular service offered is Compass Concierge. Eligible sellers can access low-interest-rate funds to cover the upfront costs of home improvements such as painting, room renovations, deep cleaning, and more.

“This program aims to maximize the sales potential of a property, ultimately helping sellers to achieve the best possible sale price,” says Jules.

One thing Jules especially enjoys about her real-estate career and leading a team at Compass is that every day is               uniquely different.

“You have to wear many hats and navigate ups and downs to work in this business,” she says, “because there are many components to it.”

A Reliable Partner to Lead the Way

Because of all those components, and the fact that buying or selling a home is such a major life event, the process can feel daunting for homeowners and  prospective buyers.

“Homeownership contributes to our well-being,” says Jules. “We take such pride in it.”

Sometimes there are many steps and defining moments in a client’s real-estate journey, “but it doesn’t have to be a stressful process,” Jules adds. “We are your partner; we’re here every step of the way. Our clients become lifelong friends.”

Jules says even with the recent ups and downs in the market, and the increase in available inventory, home selling success is attainable.

“When listing your home, creative and strategic marketing is important in a competitive market,” says Jules. “We invest in providing the best for our clients.”

Another big component that Jules and her team help sellers with is deciding on the ideal selling price.

“Pricing is critical with more inventory now available for buyers,” she says. “We look at many factors to help determine the appropriate listing price for your home.”

According to Jules, homes that are priced well and in move-in-ready condition do sell quicker, oftentimes with multiple offers.

Orlando Luxury Homes recently received a 2024 national RealTrends Verified Top Teams designation. Jules and her team represent buyers and sellers throughout the Central Florida market including in the Longwood/Lake Mary area where she and her family have lived for more than 20 years.

“We happily raised our sons here,” she says. “The growth in this community is phenomenal. We absolutely love it here.”